Happy Victims

Between 1999 and 2006, before fast fashion and social media changed the world forever, Kyoichi Tsuzuki published 87 instalments of his Happy Victims series in the fashion magazine Ryuko Tsushin. In cramped quarters across Tokyo, these anonymous disciples joyously detailed the ritual and the sacrifice of their brand-name obsessions.Happy Victims was first published in book form in 2008. Long out of print, this edition follows Apartamento's reissue of Kyoichi's earlier seminal work, Tokyo Style.