This work is aimed at those organizations that still have design as a pending subject and proposes, from a management perspective, deu topics for reflection to reduce risk in decision-making related to this matter.LAS tools and concepts offered in these pages are open proposals that everyone will have to make their own. It is not a treatise on design management but a kind of 'Swiss army knife' to carry in your pocket and use on a daily basis. 224 p.: 21.5 x 13 cm, paperback